HEALTHY SPINES INITIATIVE
GIVE · LOVE · SERVE

2026 Holiday Gift & Practice Shopping Guide

You’ve built
something great.
Let’s spread the word.

You know what you offer can help a chiropractic practice.
Let’s help more doctors and teams discover it this holiday season. Apply for an advertising placement in HSI’s digital Holiday Gift & Practice Shopping Guide, created for chiropractors and practice teams. We’ll design your placement and prepare your QR code and clickable link. Placements start at $375.

One placement. Design included. A little more off your plate.
Payment & materials due November 15 · Guide launches November 20, 2026

For the person behind the business

Your to-do list
has enough on it.

You’re serving customers, answering questions, and keeping the business moving. Then there’s the rest of life—family, dinner, and hopefully a little time to enjoy the season.

Getting the word out can become the thing you’ll do “when it slows down.” We’d like to help you move it off that list.

You send the essentials. We handle the placement design. You get the final say on your proof. Together, let’s help chiropractors discover something useful—and have a little fun with their holiday shopping.

Let’s get your business in the guide ↗

Apply first. HSI reviews every offering before confirming a placement.

For businesses that serve chiropractors

Who we’re inviting
into the guide.

Are you a chiropractic coach, educator, event organizer, product maker, or service provider? These are the types of businesses we’re inviting to apply for paid placements in our Holiday Gift & Practice Shopping Guide for chiropractors and practice teams. Find your fit below.

01 / EQUIPMENT

Help them do what they do best.

Adjusting tables, portable tables, headpieces, and table accessories for straight chiropractic practices.

02 / EVENTS

Give them something to look forward to.

December 2026–2027 seminars, conferences, philosophy gatherings, and chiropractic technique workshops.

03 / EDUCATION

Make the message easier to share.

Principled chiropractic books, patient education, spinal health resources, charts, and displays.

04 / SERVICES

Give them more room to serve.

Chiropractic coaching, team training, EHR systems, software, websites, branding, and practice support. If you help a doctor lead a stronger team, simplify the day, or reach more people, this is your place.

05 / GIFTS & TEAM

Be the “where did you get that?” gift.

Shirts, sweaters, hats, mugs, jewelry, and thoughtful everyday favorites—the things we actually love and use.

06 / COMMUNITY

Help good practices show up.

Branded patient appreciation items, outreach materials, and community education tools.

Running a practice is hard enough.
Let’s help lighten the load.

Your coaching, tools, education, or services could give a doctor more time, a stronger team, or a clearer way forward. Help them spend less energy figuring everything out alone—and more energy serving the people in their city.

That’s the bigger goal: support the people behind the practices, strengthen the profession, and help make chiropractic a go-to choice in every community.

A shared love for chiropractic.

Clinical equipment and educational content must align with straight, principled chiropractic. Red-light therapy and ozone products or services are not included. HSI reviews every offering for fit before accepting a placement.

Tell us why they’ll love it.

What gets easier, better, or a little more enjoyable because of what you offer? Tell us who it helps and why it matters to a doctor, team, patient, or practice. That’s the story we want to help you tell. Have an exclusive offer or promo code? Include it—give readers a good reason to keep your page handy.

Planned nationwide outreach: direct email to U.S. chiropractors, plus HSI’s website and chiropractic social groups where posting is permitted. Our goal is to reach every U.S. chiropractor; mailing-list coverage and delivery are not yet confirmed.

Tell us what you’ve got ↗

Picture your brand here

Chiropractic Holiday
Catalog 2026

Your work deserves a thoughtful introduction. Here’s a peek at how we’re bringing gifts, practice resources, and events together—with room for something great from you.

Design concept for the Chiropractic Holiday Catalog 2026, showing a tablet cover and sample gift and practice resource pages

Visual mockup of the catalog. Every advertiser receives one printed copy; additional copies are $10 each. Sample items illustrate the design direction and are not confirmed advertisers or listings.

Find your fit

Choose your space.
Leave the design to us.

A small introduction or room to tell the whole story? Preview the options below. Design, a custom QR code, a clickable link, and one printed catalog copy are included. You’ll approve your proof before we publish.

A little space. A clear introduction.

$375

Standard rate

  • Quarter-page advertising space
  • Purchase up to 3 quarter-page spaces
  • We design it for you
  • A custom QR code to your website or offer
  • One proof and one revision round
  • One printed catalog copy included

A little more room for your story.

$625

Save $125

  • Half-page advertising space
  • We design it for you
  • A custom QR code to your website or offer
  • One proof and one revision round
  • One printed catalog copy included

Savings compared with the same space purchased at the quarter-page rate. Every advertiser receives one printed catalog copy. Additional copies are available for $10 each. The guide will link from HSI's website. Advertising revenue helps support 2027 program development and launch. Placement availability and acceptance are confirmed by HSI; an inquiry does not reserve space.

Good for your business. Good for the profession.

What your placement
helps make possible.

Healthy Spines Initiative (HSI) works toward making chiropractic care and education more accessible in our communities. This guide is a fundraiser for the development and launch of our 2027 programs—not just a holiday shopping project.

Your placement helps us build educational resources and community outreach focused on spinal health, youth posture, healthy tech habits, and everyday ergonomics. Together, we can help more people understand chiropractic and know where to turn for support.

Programs are in development. Final scope and launch timing will depend on funding and program readiness.

01
For the next generationDeveloping youth posture education, healthy tech habits, and youth sports wellness resources.
02
For everyday wellbeingCreating practical spinal health, posture, and ergonomics education for everyday life.
03
For stronger communitiesBuilding educational materials and outreach that connect communities with chiropractic.

Yes, you can hand this one off.

You bring the good stuff.
We’ll bring it together.

01

Tell us about your business

Pick the space that fits and send your application. We’ll review your offering, confirm availability, and explain the next steps. You can apply right here without leaving the page.

02

Send the essentials by November 15

Once approved, send your payment, logo, clear photos, descriptions, prices, and website or shopping link by November 15, 2026. Tell us what makes your offering useful. Already have an ad? Great. Need help pulling it together? Design is included.

03

Give it your thumbs-up

We’ll send a proof for your approval, with one revision round included. The guide is scheduled to launch November 20, 2026. Then you’ll have a catalog link to share with your own community, too.

A few things you might be wondering

Let’s make this easy.

Do I need to design my own ad?

No extra design project for your list. Send your logo, clear images, offering details, and destination link. We’ll design your placement and send a proof for approval, with one revision round included. If you already have artwork you love, send it along.

What if I’m promoting an event?

We’d love to hear about it. Qualifying event placements also include a listing on the HSI Events Calendar, our planned year-round resource for chiropractors. Send your dates, location or online format, registration link, and what attendees will gain. The calendar image below is a concept preview.

Will I receive a printed copy?

Yes. Every advertiser receives one printed catalog copy with their placement. Additional copies are available for purchase at $10 per copy. Contact HSI to request the quantity you would like.

Which advertisers and events are a fit?

We invite straight, principled chiropractic equipment, related products, educational resources, practice services, gifts, and chiropractic events from December 2026 through 2027. Red-light therapy and ozone products or services are outside the guide’s scope. For events, send dates, location or online format, organizer, registration link, and pricing. Every offering is subject to HSI review.

What should I submit?

A high-resolution logo; one clear image per product or artwork for each service or event; product names, short descriptions and prices; your website or shopping link; offer terms and expiration date; event dates, location and registration details if applicable; a contact for proof approval; and a short explanation of how your offering helps and the value it provides to a chiropractic practice. HSI designs your placement, so you do not need to prepare a print-ready ad.

Where will people find the guide?

HSI plans a nationwide direct email campaign to U.S. chiropractors, with the goal of reaching every chiropractor in the country. The guide will also be linked from HSI’s website and shared in chiropractic social groups where posting is permitted. Mailing-list coverage and email delivery are not yet confirmed; reach, opens, and sales are not guaranteed.

Does this support a specific 2027 program?

Your placement supports the development and launch of HSI’s 2027 education and community outreach programs, including youth posture, healthy tech habits, spinal health, and everyday ergonomics. Funding supports the broader program effort rather than one specific program unless HSI agrees otherwise in writing. Programs are still in development.

How do I pay or reserve a placement?

Click Apply Now to submit your request here. HSI will review your application and confirm availability and payment instructions.

Is this an advertisement or a donation?

This holiday guide is a fundraiser supporting Healthy Spines Initiative’s nonprofit mission and 2027 program development. Placement payments include advertising benefits. Any charitable contribution deduction is limited to the amount paid above the fair market value of benefits received, subject to applicable tax rules.

Your event.
A year of visibility.

Qualifying event placements include a listing on the HSI Events Calendar—a year-round resource for chiropractors.

Sample layout only. Your placement will be designed using your own products, services, or event details.

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