Ready to further your reach by joining Non Profit Community or take the leap and start your own 501c Organization? We can help!
Serve Smarter By Joining HSI
Here's What You Can Expect
For many doctors, offering discounts can feel like walking a legal tightrope. You want to make care affordable for those in need, but navigating compliance, qualifying financial hardship, and avoiding dual fee systems can seem overwhelming. That’s where we step in. We simplify the process, providing you with clear guidelines and the necessary tools to confidently offer discounts without compromising your practice.
By adhering to proper compliance standards, you can serve more families who need care the most while maintaining your integrity and staying on the right side of the law. Together, we can make your services more accessible, helping you impact your community in ways you never thought possible.
Education is at the core of everything you do. By providing patients with the knowledge they need to make informed decisions about their health, you’re building trust and fostering long-term loyalty. We offer a seamless platform for sending newsletters and sharing valuable content that aligns with your mission.
Through education, you have the power to inspire healthier habits, shift perspectives, and make spinal health a priority for families in your community. Knowledge changes lives—let’s make it accessible to everyone.
Community outreach is the heartbeat of nonprofit work. Whether you’re hosting a health screening, speaking at a local event, or organizing a wellness workshop, we provide everything you need to make your outreach initiatives impactful and professional.
Outreach is about more than showing up—it’s about making meaningful connections that inspire action and educate your community on the importance of chiropractic care. Together, we’ll help you expand your reach and create lasting change.
Social media is one of the most powerful tools for nonprofits to extend their reach and educate their community. With our support, you’ll have access to engaging, professionally designed content that sparks meaningful conversations about spinal health and chiropractic care.
By leveraging the platforms your audience already uses, you’ll be able to connect with more families, inspire action, and build a community that values the care you provide. Social media isn’t just a place to post—it’s an opportunity to lead and serve on a larger scale.
Your brand is the gateway to your mission. It’s not just about having a logo or a website; it’s about presenting yourself as a trusted leader in your community and showcasing the life-changing care you provide. We work with you to develop a professional image that communicates your mission and values effectively.
From creating a compelling website to developing educational materials, we’ll help you share your message in a way that connects deeply with your audience. A strong brand isn’t just about looking good—it’s about reaching more people and inspiring them to take the next step toward better health.
Nonprofit funding doesn’t have to be intimidating. We’ll walk you through the grant process, from ensuring your nonprofit is set up correctly to preparing your application and securing crucial funding like the Google Grant, which offers up to $10,000 per month in free advertising.
These grants aren’t just about money—they’re about creating opportunities to reach more people, provide more resources, and deepen your community impact. With funding in place, you’ll have the support you need to grow your mission and serve your city with confidence.
Fundraising isn’t just about raising money—it’s about creating opportunities to serve. We’ll help you design programs that connect with donors and inspire them to invest in your mission. Effective fundraising allows you to grow your resources, expand your services, and reach people you might never have been able to otherwise. It’s not just about meeting immediate needs—it’s about laying the groundwork for sustainable impact that transforms lives today and for generations to come.
Donations are the lifeblood of any nonprofit, but many providers struggle to set up effective systems to collect contributions. We make it simple by helping you integrate donation platforms into your website and outreach efforts. Beyond technology, we focus on the principles of building trust and fostering relationships with donors who believe in your mission.
When supporters see the impact their contributions make, they’ll be inspired to give more often and at greater levels. Donations aren’t just transactions—they’re partnerships that fuel your ability to serve and transform lives.
Preventative care is a cornerstone of community wellness, and your nonprofit has the unique ability to champion this message. We’ll provide you with best practices for hosting health screenings and sharing the importance of early intervention.
These efforts not only educate your community but also position you as a leader in preventative health. Prevention is about more than reducing the risk of illness—it’s about empowering families to take charge of their health and creating healthier generations to come.
One of the most underutilized aspects of nonprofit work is the ability to maximize tax benefits. When you structure your giving and operations effectively, you’re able to reinvest more into your mission. But the rewards go far beyond immediate savings.
By building a sustainable nonprofit, you’re creating a legacy that can grow and evolve, potentially becoming something your children can take over one day. The impact you make today can echo far into the future, ensuring your mission continues to serve and inspire.
Navigating the legal side of running a nonprofit can be complex (and stressful), but we’re here to help. Our affiliates have access to our team of nonprofit attorneys and accountants is available to answer your legal questions, review important documents, and ensure your organization stays compliant with state and federal regulations.
With our support, you can operate with confidence, knowing your nonprofit is built on a solid foundation that allows you to focus on your mission.
Running a nonprofit comes with challenges, but you don’t have to face them alone. Our monthly Q&A sessions provide a collaborative environment where you can ask questions, share ideas, and gain insights from a team of experts and like-minded peers.
These sessions are designed to equip you with actionable strategies to grow your nonprofit and navigate any obstacles that come your way. When you have the right support, you can focus on what truly matters: serving your community and reaching more people.
If you have a private practice & would like to offer discounted care to uninsured individuals as well as receive the many other affiliate benefits listed above, this may be a good fit.
If you are a federally approved 501c3 organization & need assistance with on-going compliance, community initiatives & detailed operations, this is for you.
Do you have more than one provider who is seeking to make care more affordable for families in your city while enjoying the perks of becoming an affiliate, check this out.
Social media is one of the most powerful tools to educate your community and expand your reach. We provide weekly, ready-to-use content that communicates the importance of chiropractic care and encourages people to prioritize their spinal health.
Consistency is Key: We create and share 18 monthly posts that inspire conversations about wellness and lighten your load.
Expand Your Reach: Use consistent, health focused content to connect with more people in your community on google, facebook, instagram and more.
A Platform For Your Mission: Build a brand that showcases your commitment to changing lives.
Let us help you turn your social media into a tool for education and impact—because your message matters.
Helping families in need access chiropractic care shouldn’t come with the stress of navigating compliance. Our tools make it easy for you to offer discounts while ensuring your practice remains compliant, so you can focus on changing lives.
Stay Compliant With Ease: No more worrying about gray areas—we provide clear, actionable steps so you are secure in your fees structure.
Stay Stress-Free: Simplify discounts with step-by-step guidance and support knowing your fee structure is compliant.
Serve More Families: Extend care to those who need it most without compromising your practice.
When compliance becomes simple, you can focus on what matters most: delivering life-changing care. Let’s make chiropractic accessible together.
Preventative care is the foundation of lifelong wellness. We provide you with actionable strategies to educate your community about the importance of health screenings and spinal wellness.
Promote Early Detection & Intervention: Teach your community why prevention is key to long-term health.
Get The Word Out: Use our guides to create accessible and effective events by partnering with local schools, churches and businesses to ensure everyone has access to spinal screenings.
When prevention becomes a priority, communities thrive. it's easier to build healthy children than mend broken adults.
Your brand is more than a logo—it’s the heart of your mission. Whether you’re creating a compelling website, developing an educational course, or refreshing your visual identity, we’ll help you present your practice in a way that inspires trust and action.
Build a Mission Minded Brand: Create a logo and visual identity that reflect your vision, values and resonate with your community.
Launch a Compelling Website: Develop a site that educates, engages, and converts visitors into supporters.
Create Impactful Courses: Share your expertise through online courses that expand your reach and educate your audience.
Your brand is more than a logo—it’s your opportunity to educate and serve. Let’s create RESOURCES that empower your community to take charge of their health.
Charitable giving isn’t just about making an impact today—it’s about creating a legacy for tomorrow. By starting a nonprofit, you not only transform lives in your community but also unlock significant tax advantages that can fuel your mission and secure a foundation for future generations.
Better Manage Your Resources: Maximize your tax deductions and reinvest those savings into growing your nonprofit.
Create Generational Impact: Build a nonprofit that your children can one day lead, ensuring your mission lives on.
Sustain Your Vision: Use tax benefits to grow your resources and make care more accessible for those who need it most.
Your mission can become a lasting legacy—one that impacts lives today and inspires your family to carry it forward for years to come. Let’s work together to ensure your generosity leaves a mark that lasts for generations.
Grants can be a game-changer for your mission, providing the financial support you need to serve more people and expand your community impact. We simplify the process by guiding you through every step, including applying for essential funding like the Google Grant.
Secure the Google Grant: Gain access to up to $10,000 per month in free Google Ads to promote your mission and reach more people.
Prepare with Confidence: We assist with gathering the necessary documents and crafting a strong application to increase your chances of approval.
Expand your Reach: Use grant funding to grow your impact, educate your community, and make chiropractic care more accessible without the stress of financial unknowns.
With our support, you’ll unlock the tools and funding needed to transform your vision into reality. Let us help you take the first step toward meaningful, sustainable growth.
Chiropractors spend thousands annually on social media, website hosting, and marketing. At HSI, our affiliate program provides all these resources—and more—for a fraction of the cost.
As an affiliate you’ll access everything you need to grow your practice, expand your community impact, and save time and money. It’s not just affordable; it’s smart business."
If you have a private practice & would like to offer discounted care to uninsured individuals as well as receive the many other affiliate benefits listed above, this may be a good fit.
If you are a federally approved 501c3 organization & need assistance with on-going compliance, community initiatives & detailed operations, this is for you.
Do you have more than one provider who is seeking to make care more affordable for families in your city while enjoying the perks of becoming an affiliate, check this out.
SERVE BIGGER THAN EVER
Starting a nonprofit might seem overwhelming, but you don’t have to do it alone. Our team provides step-by-step guidance, compliance support, and the tools you need to launch and operate successfully. Together, we’ll help you establish a strong foundation, so you can focus on what matters most—serving your community and transforming lives.
Take the first step today and turn your passion for chiropractic care into a mission that changes lives for generations. Let’s build something amazing together - your family legacy - and impact lives for generations to come.
A library of email templates, subject lines, and calls-to-action you can use as inspiration for
your email campaigns, including:
Welcome Email Sequence: Introduce new subscribers to your brand and set the tone for your email communications.
Promotion Emails: Highlight sales, discounts, and other special offers.
Newsletters: Provide valuable content and updates to your subscribers in a way that keeps them engaged and excited to read.
Abandoned Cart Sequence: Encourage subscribers to come back and complete their purchase.
Re-engagement Sequence: Win back inactive subscribers.
Post-Purchase Email Templates: A selection of templates for post-purchase emails that thank customers for their business and encourage them to leave reviews or make repeat purchases.
Referral Email Templates: A set of templates for referral emails that encourage subscribers to refer their friends or family to your business.
Opt-In Template #1 - Checklist
Opt-In Template #2 - Step-by-Step Guide
Opt-In Template #3 - Workbook
Opt-In Template #4 - E-Book
Follow the best practices for building an engaged and targeted email list, including tips for lead magnets, landing pages, and social media promotions.
My curated list of recommended email marketing tools and resources to help you improve your campaigns, including automation software, analytics tools, and graphic design resources.
To help you get over the hump of
writing one of the stickiest parts of
your email campaigns.
By connecting with local chiropractors and healthcare providers, we’re creating opportunities for them to join us in making affordable care a reality in their communities. We also offer valuable resources for chiropractors to help them grow their practices and succeed in providing preventative care that truly makes a difference.
Whether you're looking for a local provider to help with spinal health or you’re a chiropractor seeking resources and community support, we’re here to guide you. And if you’re a business, joining our mission can help transform lives while building healthier communities.
Together, we can make a difference!
ALL COPYRIGHT HSI INC 2025 | PRIVACY POLICY | TERMS & CONDITIONS | GET IN TOUCH
You show up in something stylish, and chat up a few new friends (and old!)
over the artfully arranged cheese plate.
(And I love a cheese plate.)
an official invitation to coffee with that new cocktail-party bestie.
It’s the place to get to know each other, talk about real things, and actually make some headway in cultivating that budding friendship.
But I had to face the music and realize: I'd been relying on engagement, likes, and comments up to that point. Which all served a purpose, no doubt. But as business owners, we've gotta choose solid results over the shiny. In fact, we have an obligation to do just that.
GET SPECIFIC FEEDBACK from each individual contact about what they hope
to receive from you—helping you segment your list so you can serve more strategically
WAIT PATIENTLY in your reader’s inbox for them to read, without getting punished by
an algorithm that buries it never to be seen again
ESTABLISH A CADENCE and flow of information that your audience becomes engaged in and even grateful for
Spoiler alert! The List to Launch Lab hits beyond the mark when it comes to email marketing and list building. Because Jenna does it again (no surprise) by carefully creating a course that is not only simple... but is purposefully designed to take you step-by-step on an email list growth journey that builds upon each other - without the fluff.
So if you're looking to take your email list to the next level (or just starting), I highly recommend Launch to List Lab. It's the best actionable investment you'll make in your business!
— Isabelle Sarley | Email Copywriter
(And delivers your brand experience before they ever click “purchase”)
You don’t have to be amarketing genius or tech guru to start an email list—odds are, you’ll find it just as easy to implement as the social media platforms you’ve become accustomed to.
Happily invest in your biz as clients and customers because your
words read like they were written just for them
Eagerly await the chance to engage with your next heartfelt email
Flip out at any announcement of a spot open to work with you
Jump on that exclusive discount, promotion or new product
because your content speaks right into their bones
Read authentically-crafted emails FULL of life that flip the
scammy salesman pitch upside down
Cheer at the sound of your instantly recognizable voice from a mile away
AND … WHEN TIME IS YOUR CURRENCY … YOU NEED TO SPEND IT IN THE RIGHT PLACES.
Several years ago, I had no idea how to “do” the email list thing.
But, I pushed through the process of doing something NEW even when it was scary—and
since then, I’ve built a seven-figure business I’m wildly proud of, due in large part to my
commitment to emailing my people.
The List to Launch Lab maps out the exact step-by-step system I used to build my list and have taught to more than 7,148 (and counting) others to help them do the same thing.
GET INSTANT ACCESS TO THE VIDEO MODULES, TECH TUTORIALS, GUIDES,
AND LIFETIME UPDATES ANY TIME MY INTERNAL—OR INDUSTRY
STANDARD—STRATEGY SHIFTS ON ANYTHING.
After you get things up and running, Next Level
helps you keep the juices flowing as you create
& send out your latest email content.
Quiz Guru Chanti Zak teaches on using engaging quizzes to grow your email list and shares how we got 100,000 new leads with ONE quiz.
Throttle your email strategy with BossBabe's Natalie Ellis who's teaching you the 3 simple steps you can start doing TODAY to monetize your email list.
Copywriter for Creatives Ashlyn Carter teaches on copywriting tricks for consistently showing up for your email list & priming your audience for your next sales push up to 12 weeks out.
Automation master Natasha Willis teaches how to use Manychat to drive opt-ins and how we've used Instagram automation to add thousands of subscribers each week.
Ads Expert Kerry Swetmon
teaches you to use paid ads to grow your email list and cut down on the cost for ads before you go to launch.
Learn how to create a landing page that convert with the genius behind my website,
Jen Olmstead! From the design to the layout, she'll walk you through exactly how we make our high-converting landing pages.
email list of 5,000+
It’s proven to us time and again that we just can’t count on it…
Sure—relatable reels & save-worthy static postsare fun to
create (and valuable in their own way) … But knowing all of
your best clients, customers & peeps are just an email away?
I’ll teach you how to find the best feeling a boss can have.
“BUT JENNA—I REALLY
THINK MY BUSINESS IS
DOING FINE WITHOUT
AN EMAIL LIST …”
You’re a service provider who’s always kind of wondering where your next client contract is going to
come from. You’re not the exception to the email-list rule! In fact, for service providers especially an
email list is a powerful tool for staying top-of-mind with your prospective clients … yes, even if you’re
a wedding industry professional. ( I heard those doubts rollin’ around in your head .)
You’re a content creator whose whole business right now revolves around social-media marketing
and engagement. I’m not telling you to quit the social media game—100% keep at it. BUT, what if you
could bolster the content you’re already creating by giving special attention to the people who want
to be part of your email list? Your email list (aka, your special, all-access, vip audience) can be the
fast-track that supplements & supports your social media efforts, without doing much more work.
You’re a product guru with a whole library of digital or physical products primed & ready to fly off
your shelves and into the hands of your people who need & want them. An email list is a PERFECT
way to market and promote your products without wondering who will actually see your efforts.
You’re a podcaster, blogger or YouTuber who’s building an audience and creating a brand around the
amazing content you’re putting out into the world. Well, if I was spending all that time, effort, and
energy putting myself out there … I’d wanna make sure my audience was listening/reading/watching.
Emails are the perfect way to make sure you never hit publish only to find yourself surrounded by the
sound of crickets waiting for your content to land with your peeps.
You’re an artist whose gorgeous, brilliant work typically speaks for and sells itself … sure . BUT
—you’re not just selling your art, you’re also selling a lifestyle and a philosophy that centers on
surrounding yourself with beautiful, inspiring pieces. Not to mention, a business built on luxury
instead of necessity needs a plan for when organic sales dry up due to factors beyond your control.
Before I joined the List to Launch Lab, I felt overwhelmed and uneducated in the online biz world. I was afraid I couldn’t do it and was exhausted by the idea of trying to figure it all out, but I knew I wanted to learn mailing lists A-Z
Since joining this course, I have a clear understanding of mailing lists, their purpose, and exactly how to make them work to help me grow! Jenna is a great and fun teacher and I love her step by step approach! I finished with no questions unanswered! It was literally perfect!
— Maria Menounos
And in my dream life, you’d be sitting at my kitchen table with
our laptops open while I show you how I built a simple system
that turned my email list into the Number-1 profit generator in
my business.
But you don’t need a one-on-one coaching sesh—you just
need an easy-to-follow, step-by-step plan.
So since you’ll be able to sit down at your own desk (or kitchen
table) while I virtually map it all out for you, the investment—
the time, money, effort trifecta—gets a lot more manageable.
IF I TOLD YOU TO HAND ME A DOLLAR AND TOMORROW I
'D GIVE YOU $40—YOU'D DO IT, RIGHT? WELL …
When you enroll TODAY, you’ll click on your membership link to start:
MY 3-PHASE FLUFF-FREE PROCESS TO START, GROW, AND SERVE YOUR EMAIL LIST
Part I | Core Principles to Uncomplicate Your Email Strategy
Part II | From Plan to Practice: Implementing Your Email Marketing Strategy
Part III | Maximizing Your Email Marketing Results
THE NEW-IN-2023 BONUS MODULE: LIST TO LAUNCH LAB - NEXT LEVEL
An all-access, mastermind-style module with some of the industry’s best list-builders and my business besties, Ashlyn Carter, Kerry Swetmon, Natasha Willis, Chanti Zak, Jen Olmstead, and Natalie Ellis teaching strategies & tactics to take your list to the (you guessed it) next level.
30+ EXCLUSIVE SWIPE FILES
—a library of email templates, subject lines, and calls-to-action you can use as inspiration for your email campaigns.
MY EMAIL MARKETING CALENDAR TEMPLATE
The exact calendar I use to plan my business’ email campaigns, set team deadlines, and stay on track developing timely content.
CUSTOMIZABLE LIST BUILDING CHECKLIST
Follow the best practices for building an engaged and targeted email list, including tips for lead magnets, landing pages, and social media promotions.
MY FAVORITE EMAIL MARKETING TOOLS AND RESOURCES
My curated list of recommended email marketing tools and resources to help you improve your campaigns, including automation software, analytics tools, and graphic design resources.
THE SUBJECT LINE SUCCESS CHEATSHEET
To help you get over the hump of writing one of the stickiest parts of your email campaigns.
ACCESS TO JK SUPPORT TEAM
Via our exclusive List to Launch Facebook Community with nearly 5K students.
WHIP OUT THAT CALCULATOR—
Auto-renews every month
A new Monthly Content pack every month.
ALL Access to 2,500+ Templates Inside the Club.
A new pack of templates every other Monday.
invitation to Quarterly Live Content Batching Parties.
SHORTER COMMITMENT
Auto-renews every 3 month
A new Monthly Content pack every month.
ALL Access to 2,500+ Templates Inside the Club.
A new pack of templates every other Monday.
invitation to Quarterly Live Content Batching Parties.
MOST POPULAR
Auto-renews every 12 month
A new Monthly Content pack every month.
ALL Access to 2,500+ Templates Inside the Club.
A new pack of templates every other Monday.
invitation to Quarterly Live Content Batching Parties.
BEST VALUE (SAVE 118$)
script on email marketing.
time to start my email list...
offer my subscribers and that NOW
was the exact right time to start my
email list. Thanks to the List to
Launch Lab course, in just two
weeks I selected a digital marketing
service provider, created a beautiful
eBook, created an opt-in delivery
and welcome sequence (automation
like this is just what my ADHD brain
needs!) for my email list using the
templates provided in the course.
script on email marketing.
time to start my email list...
The best part of The List to Launch Lab? You don’t have to wait long to see results. As
long as you’re taking steps to grow your list (ahem, the ones I outline for ya!) and
actually have paid offers to sell to your audience, I’d bet on you to make this investment
back over and over again, because like I told you, email has superpowers Instagram &
Facebook can’t even dream about.
For whatever reason, within 30 sleeps of purchase, if you aren’t feeling footloose and
fancy-free when it comes to the setup, tech, growth tactics & ROI of email marketing,
simply reach out to my support team, and I’ll buy the program back from ya.
When I joined The List to Launch Lab, I didn’t
have a single subscriber, not even a lead magnet!
Now I have two lead magnets (with a third one in
works), two automated email workflows, and a
growing list of 186 subscribers. And this is just
the beginning! Most importantly, I’m now
genuinely excited about my email marketing.
Jenna’s teaching style is great, encouraging and
fun. The template suite she provides has been a
game-changer, making everything so much
easier. I was able to create two email workflows
consisting of 14 emails in just one day! Now I
can’t wait to implement Jenna’s techniques to
grow my list further and dive deeper into the
advanced modules, which look absolutely
AMAZING!
— Nergis Yuksel | SEO Consultant
as the candy-colored, visual-driven apps on your phone screen—
But it’s time to stake your claim in what you’re building.
Simply put, your email list is the game-changing element that:
... can transform your business.
... can impact the balance of your career & life.
... can shape your sales strategy so it’s less hustle,
and more sit back & watch.
And I’ll hold your hand through every step of the process—because, like it or not, building a list & implementing an email marketing strategy isn’t really optional in today’s market.
You might as well check it off your to-do list and start reaping the rewards.
IF I TOLD YOU TO HAND ME A DOLLAR AND TOMORROW I
'D GIVE YOU $40—YOU'D DO IT, RIGHT? WELL …
When you enroll TODAY, you’ll click on your membership link to start:
MY 3-PHASE FLUFF-FREE PROCESS TO START, GROW, AND SERVE YOUR EMAIL LIST
Part I | Core Principles to Uncomplicate Your Email Strategy
Part II | From Plan to Practice: Implementing Your Email Marketing Strategy
Part III | Maximizing Your Email Marketing Results
THE NEW-IN-2023 BONUS MODULE: LIST TO LAUNCH LAB - NEXT LEVEL
An all-access, mastermind-style module with some of the industry’s best list-builders and my business besties, Ashlyn Carter, Kerry Swetmon, Natasha Willis, Chanti Zak, Jen Olmstead, and Natalie Ellis teaching strategies & tactics to take your list to the (you guessed it) next level.
30+ EXCLUSIVE SWIPE FILES
—a library of email templates, subject lines, and calls-to-action you can use as inspiration for your email campaigns.
MY EMAIL MARKETING CALENDAR TEMPLATE
The exact calendar I use to plan my business’ email campaigns, set team deadlines, and stay on track developing timely content.
CUSTOMIZABLE LIST BUILDING CHECKLIST
Follow the best practices for building an engaged and targeted email list, including tips for lead magnets, landing pages, and social media promotions.
MY FAVORITE EMAIL MARKETING TOOLS AND RESOURCES
My curated list of recommended email marketing tools and resources to help you improve your campaigns, including automation software, analytics tools, and graphic design resources.
THE SUBJECT LINE SUCCESS CHEATSHEET
To help you get over the hump of writing one of the stickiest parts of your email campaigns.
ACCESS TO JK SUPPORT TEAM
Via our exclusive List to Launch Facebook Community with nearly 5K students.
WHIP OUT THAT CALCULATOR—
Auto-renews every month
A new Monthly Content pack every month.
ALL Access to 2,500+ Templates Inside the Club.
A new pack of templates every other Monday.
invitation to Quarterly Live Content Batching Parties.
SHORTER COMMITMENT
Auto-renews every 3 month
A new Monthly Content pack every month.
ALL Access to 2,500+ Templates Inside the Club.
A new pack of templates every other Monday.
invitation to Quarterly Live Content Batching Parties.
MOST POPULAR
Auto-renews every 12 month
A new Monthly Content pack every month.
ALL Access to 2,500+ Templates Inside the Club.
A new pack of templates every other Monday.
invitation to Quarterly Live Content Batching Parties.
BEST VALUE (SAVE 118$)